By Cesar Trelles
Earlier this week, Iconducted a poll on this site to get the public’s opinions on what the the New York Cosmos should do to boost attendance numbers. Through end of day on Friday here where the results of that poll:
-Increase Marketing & Promotions – 36%
-Sign a New Player – 23%
-Relocate To A New Stadium Other Than Hofstra – 22%
-Ask the Fans For More Help – 9%
-Other – 9%
-Do nothing – 1%
Ironically enough, the Cosmos did sign Andres Flores yesterday and some could argue that with the large Salvadorean population in the surrounding Hempstead neighborhood this signing could have been made in part to boost attendance. Regardless, the signing of Flores brings an additional dimension that the team has been lacking with Diomar Diaz being injured and that is speed.
Most of you thought that the club needs to work on their marketing and promotions. I for one whole heartedly agree with this. When you look at the advertising that NYCFC is currently doing, the Cosmos seem to lag a bit in this department. The Cosmos would be best served with flooding the Queens area as well as the Nassau Country area of New York. Soccer fans in both of these neighborhoods will likely not want to travel to the Bronx to support NYCFC. We did see a Cosmos presence as Studio Square in Long Island City Queens throughout the World Cup. Hopefully we can see more of this in Queens.
For the time being, Hofstra seems to be the home of the Cosmos. As we wait for the Belmont stadium proposal to either be approved or denied the Cosmos will continue to play their home games out of Hofstra University. Hofstra has been a tough home to deal with. They have already dealt obvious blows to the Cosmos when they forced them to schedule the spring season opener on a Sunday as well as a Monday night game. I have always been convinced as well that bleacher style seating is definitely not ideal to keep fans coming back for more matches. If the Cosmos want to shake their division two label, Hofstra is definitely a part of that.
Finally, I enjoyed reading the “Other” suggestions from Cosmos Country. An extremely briliant one that I thought was a great suggestion was to improve their promotions to include a Senna Bobble head doll or one of another player. Others thought that the key was for the team to move to MLS although the club has already insisted that this is not an option at the moment. A smaller stadium than Hofstra was already suggested but this would make the division two label stand out more. Then of course there is a far fetched and creative idea which likely will not sit well with those that bring their families to the matches, strippers in the beer garden. Cosmos Country does have a creative imagination!!
Regardless of what the team ends up doing to improve attendance, results will undoubtedly help that as well. I don’t expect to see the Cosmos duplicate attendance like they did last home game (3,800). Averaging over 6,000 the rest of the season, for me would be seen as a successful fall season.